A Salesman’s Guide: How To Buy eCommerce Software

In the ever-growing world of eCommerce, businesses must continuously adapt to meet the expectations of their customers. This means having the ability to serve their customers online with an eCommerce webstore. There are many challenges that businesses face when selecting an eCommerce provider, and we’re here to help! To provide valuable insights on this topic, we turn to the recent discussion featuring Megan Mann, CMO of commercebuild and Matt Carleo, commercebuild Sales Director. In their latest conversation, they delve into the intricacies of eCommerce pricing models. They’ll also cover negotiation tips, and the importance of being organized throughout the sales process.

Here Are Some Of The Podcast Highlights:

5:30 – Ensuring Your eCommerce Provider Is a Great Fit

We discuss the importance of ensuring your eCommerce provider can meet your needs if you require certain features and functionalities

15:45 – Fixed Rate vs. GMV Models
Matt explains the differences between fixed rate and GMV pricing models.

18:52 – Negotiation Tips
We discuss key strategies for negotiating with eCommerce providers.

25:02 – Implementation Considerations
Megan and Matt explore important factors to consider during the implementation phase.

28:44 – Common Mistakes and Final Tips
We identify common mistakes and provide tips to avoid them.

Summarizing the Key Takeaways

The conversation between Megan and Matt offers a wealth of knowledge for businesses navigating the eCommerce landscape. Key takeaways include the importance of understanding different pricing models and effective negotiation strategies. In addition, they discuss careful planning for implementation, and avoiding common pitfalls by staying organized and leveraging available resources.

By following these expert recommendations, businesses can streamline their eCommerce strategies. This ensures they choose the right solutions that align with their needs and budget. The insights shared by Megan and Matt highlight the value of thoughtful preparation and communication throughout the sales process, ultimately leading to successful eCommerce implementations.

Discover the power of commercebuild and its potential to transform your business. Don’t miss out on the opportunity to deliver exceptional buying experiences and stay ahead of the competition. Book a demo with us today and explore how we can streamline your operations and take your business to the next level with an eCommerce webstore.

Megan Mann

commercebuild CMO

Megan Mann is a dynamic and visionary leader with a strong passion for driving digital transformation and empowering businesses to thrive in the rapidly evolving eCommerce landscape. As the CMO of commercebuild, Megan brings a wealth of eCommerce expertise to the table. With a proven track record of building, launching and driving eCommerce success for multiple brands, Megan continues to shape the future of eCommerce, enabling businesses to achieve unprecedented growth and success in today’s digital age.

Matt Carleo

commercebuild Sales Director

With nearly a decade of experience in the eCommerce industry, Matt is passionate about helping businesses realize their full potential through online platforms. He has a strong background in new business development, customer relationship management, and social networking, and enjoys building long-lasting partnerships with clients across various sectors.

Robbie Bernstein

Sales Director

About the Author Latest Posts

Robbie Bernstein is Sales Director at commercebuild, where she helps Sage and Business Central ERP–driven businesses implement ERP-first eCommerce solutions. With deep experience guiding organizations through complex sales cycles, Robbie focuses on aligning commercebuild’s eCommerce solution with existing ERP business logic to support scalable, end-to-end customer experiences.

• Top 10 B2B eCommerce Features for ERP-Run Businesses 1 April 2026
• Shopify Was Never Designed for ERP-Driven Businesses 17 February 2026
• B2B eCommerce in 2026: What Sage and Business Central Businesses Must Get Right to Compete 30 January 2026
• How Sage and Microsoft Dynamics Users Can Scale B2B and B2C Customer Experiences Without Adding Headcount 13 November 2025
• 10 Mistakes to Avoid When Moving B2B and B2C Sales Online 16 September 2025

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