Going digital with an eCommerce solution revolutionizes how companies do business. We are increasingly seeing businesses move online and the pandemic has pushed many to accelerate their plans to go digital so that they could continue to operate throughout the pandemic. With the limited ability to do face-to-face business, eCommerce has become bigger than ever. Customer demands are changing and they are now wanting to be able to do business online, at any time, and from any place so a webstore or customer portal is no longer only desired, but essential. With commercebuild, we can help you to create a customer portal or webstore and to turn your Sage 300 or X3 into a revenue-generating center, ensuring that your business is consistently meeting your customers’ needs and that you are remaining competitive in the marketplace. Let’s take a look at some of the benefits of growing your business with a commercebuild customer portal or webstore that’s fully integrated with your Sage 300 and X3 platform.
1. Be a part of and benefit from a huge growing market
The digital market is ever-growing and customers are wanting the convenience of an online shopping experience, rather than having to speak with sales reps to make purchases. A commercebuild customer portal and webstore gives your business significant opportunities for revenue growth by having a streamlined and automated customer experience and by being able to use your existing sales reps in different roles to help to develop your business.
2. Reach more buyers
Buyers are using online platforms more and more to make purchases. Not only do they want to be able to complete their purchases online, but they want to be able to research the products online before they decide to buy. With an increasing number of millennials moving into decision-making roles, the demand for your business to become digital has never been higher. Businesses need to ensure that they appear in search results when potential new clients are searching via a search engine and that they have a strong online presence, with eCommerce platforms being key to gaining new customers.
3. Expand to new markets
Moving to an online platform gives you a huge opportunity to expand into new markets, including the ability to go global. Once online, there’s no reason you should be limited to the usual 9-5 business hours, or even limited to customers in your own time zone. Having a commercebuild webstore essentially means that your business can operate 24/7 and reach anywhere in the world! Making sales to buyers all over the world means a huge opportunity for revenue growth and exposure for your business.
4. Increasing sales
There are so many ways in which having an eCommerce platform can help to increase sales. We’ve already discussed how it gives you the ability to go global and therefore expand your sales to be worldwide, but a successful eCommerce platform can also help to increase sales through features such as cross-selling and upselling. A commercebuild webstore encourages customers to buy related products at checkout, offers them discounts to buy more or to upgrade the specification they have chosen. Through the use of cross-selling and upselling, you will be seeing an increase in sales in no time. We’ve all been tempted by the ‘other buyers also bought this’ popup when we’re checking out to make our own personal purchases, and the same goes for your current and new customers!
5. Increase efficiency
Having an automated eCommerce platform allows you to operate far more efficiently. With less time being spent on manual order taking and dealing with invoicing inquiries, this allows your staff to put their time into other customer service functions and developing your businesses in other ways, rather than completing tasks that could be automated with a fully Sage integrated eCommerce platform from commercebuild.
6. Faster delivery
An effective eCommerce solution makes the buying process quicker for both the buyer and the seller. A synchronized and automated system eliminates any manual order entry errors and can handle multiple complex orders, leading to happy and satisfied customers with a stress-free and quick buying experience. With so much of the process being automated, it allows for processes to happen far quicker, enabling a faster delivery for your customers, as you’re no longer waiting on staff to process the order. commercebuild’s webstore fully integrates with your existing Sage ERP, creating a streamlined and automating buying experience and an exceptional customer experience.
7. Reduce costs
Much of the commercebuild webstore is automated, and as we’ve mentioned, this means that your sales team no longer needs to be manually inputting much of what they would have had to before. Therefore, saving money on customer service and manual order entry will help you to reduce your costs and reinvest this money into other areas of your business.
8. Remain competitive
Businesses and consumers are noticeably purchasing more and more online, so having a strong online presence is more important now than ever before. Without an online eCommerce sales channel, customers may switch to competitors who can provide them with a faster and more efficient online buying experience, compared with other companies that aren’t yet digital. With online sales becoming the norm, it’s important to stay up to date with how customers are doing business and ensure you’re not left behind! commercebuild is the ideal company to help you to stay ahead of your competitors in the digital world and can have you up and running online in just 60 days!
9. Analyze core data and boost analytics
Analyzing and measuring core data gives you insights into valuable customer information. Having the data and understanding your customers, sales, and inventory is essential in helping your business to grow and improve. With a commercebuild webstore, you can have this information at your fingertips which is a huge benefit to any B2B business.
With a successful online platform, your business can grow in line with the market demand which is key to staying ahead of the game with an ever-changing and competitive market.
Make the Move Online with Our Sage-Certified eCommerce Solution
We’ve highlighted some of the benefits of an eCommerce platform, but there are so many more! eCommerce is growing and is now key to any business, so it’s time to start thinking about making the change and offering your customers a Sage-integrated webstore and customer portal. At commercebuild, we can help you to build an exceptional B2B eCommerce customer portal and webstore in as little as 60 days. With the knowledge and experience of our eCommerce experts, you can be confident that your new commercebuild platform will help you to turn your existing Sage ERP into a revenue center!